Responsive versus Mobile

I am not going to bash responsive websites, I honestly feel responsive websites are one of the greatest features to hit the world wide web in a long time. That being said (yes a butt is coming) a true mobile site still is a big need for the success of a website. The only exception to this rule (maybe) is if you are a blogger and have your posts on your homepage.

Users want interaction when they visit a  website via mobile. I’ve been building and creating mobile sites for almost 9 years. (Well to clarify mobile sites back then were actually called WAP sites.) So over the past nine years I have captured analytics of how people use the features and what pages from their mobile device they visited based on the type of company or service you offer.

In the end, responsive design is supposed to offer a solution for all screen sizes. Unfortunately, all the desktop content loading onto a mobile device is not what end users want to see. Now with Divi you can choose to load only certain content based on the device accessing your site, but that still does not offer an easy to manage site nor does it have all the content built specifically for mobile.

Maybe we have entered an age that requires a new buzz word change. People used to need a WAP site, then a mobile site and now responsive is supposed to be the answer. Sadly responsive is not the answer.  So maybe we don’t call it a mobile site at all and just call this solution a mobile web app.

I lost a few mobile site customers that changed their full sites over to responsive and found the need for a true mobile site no longer existed. Well I am starting to get those clients back when their mobile site performance dropped way off with client interaction. When I switched them back to a mobile web app look…… the mobile device traffic returned.

I do build all our mobile solutions with Divi, but keep in mind that responsive although great, does not deliver a great solution for mobile device users.

Came across another great article on this subject that is a great read Here.